The impact highlights include:
- Song sales for the songs performed by both Shakira & Jennifer Lopez jumped 1,374% on the day of the Super Bowl.
- Old Town Road which was featured in the Doritos commercial and even included Lil Nas X himself in the commercial was the song that saw the biggest impact with a 141% increase in sales on the day the Doritos ad debuted.
Download the full analysis: Super Bowl LIV Halftime Show & Commercial Music Impact Analysis
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