2020 Grammy Awards Show Impact Analysis

January 30th
This Grammy Award Show analysis looks at how album sales, song sales and streaming activity for award winners as well as for the songs performed were impacted. The analysis looks at the impact for the day of the show, Jan. 26th, as well as for the day after the show across all forms of music consumption.

The Day Of and Day After impact highlights include:

  • Camila Cabello singing “First Man” caused her song sales to explode by more than 68,000%. The song went from selling a handful of units per day prior to the show to 6,159 sales on the day of the show and over 11,400 sales within 24 hours of her performance.
  • Song sales for all songs performed increased by more than 422% on the day of the awards show with over 57,000 combined sales.
  • Demi Lovato’s “Anyone” was the most downloaded song of all songs performed with over 11,500 sales on the day of the show and more than 27,000 sales within 24 hours of her performance.

Download the full analysis: 2020 Grammy Awards Show Impact Analysis

For more information about BuzzAngle Music or this analysis please reach out to chris@bordercitymedia.com